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Go North East launches online lost property tool to reunite belongings with customers quicker

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Go North East launches online lost property tool to reunite belongings with customers quicker

Go North East has launched an innovative, online lost property system that makes it easier to unite customers with their lost belongings.

The region’s largest bus company has a fleet of over 600 buses and receives around 10,000 lost property enquiries each year from customers who have misplaced their belongings.

Due to the number of services and depots it is often difficult to co-ordinate lost items with their owner but thanks to the introduction of this technology its possible to reunite items quickly.

The new system, provided by digital solutions company Not Lost, enables customers to log their items online via the Go North East website whilst members of the Go North East team upload details and photographs of things that have been handed in.

The system then uses its powerful searching tools and image recognition software to help match items to their rightful owners and provide e-mails that quickly inform and reassure customers.

Stephen King, commercial director at Go North East, said: “We know that losing an item, be it on a bus or elsewhere, can be very stressful and can be one of the biggest areas of frustration for our customers and colleagues alike.

“The introduction of this new lost property system ensures that customers can tell us about their lost property straight away online, we can then match it in our system more easily and help reunite lost items with their owners more quickly.

“Throughout the pandemic we’ve introduced a range of innovative technologies, including sophisticated capacity checker tools, and this is just the latest tool that will benefit both our customers and team members.”

To view the new NotLost solution on Go North East’s website, visit



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On the Go since 1913

Around 175,000 journeys are made on Go North East bus services every day to travel around this wonderful region. Travelling to work or education, to visit friends and family, to have a night out, or to visit one of the region's many tourist and leisure attractions.

For over 100 years, Go North East has connected the region's towns and villages with the cities of Newcastle, Durham and Sunderland and currently operates across Northumberland, Tyne and Wear, County Durham and into Tees Valley.

Employing over 2,000 local people, with a fleet of almost 700 buses and coaches and an annual turnover of £100m, the company is the regional subsidiary of the Go-Ahead Group plc, one of the UK's leading providers of passenger transport.

Go North East
117 Queen Street
NE8 2UA Gateshead